Tour Books

Tracking the Group Sales Trail for Profit
by Howard J. Hinton

This book teaches motel/hotel sales people how to sell their rooms and services to bus tour operators. Much of the material also applies to attractions and restaurants. Tour promotion agencies, receptive operators and tour wholesalers will also receive valuable information from this insightful book.

All the steps necessary to host group tours are covered from beginning to end. The book begins with assessing the group tour market in the area and goes through the steps necessary to increase and maintain group tours. Learn how to decide what to charge for your services, how to present your product to the tour groups, how to make the group's stay a pleasant one, how to ensure the groups return in the future, and much more.

This 64 page book offers a very extensive appendix, with forms and lists and a glossary of terms.

ISBN 0-933449-25-9 ..................$13.00

Entertainment On Wheels
by Barb Koss and Sue Neuschel

Entertainment on Wheels provides a long list of games and activities that help in keeping trips fun and entertaining during the long hours traveling down the road. There are also games and activities which can be used to fill free time at hotels and attractions.

The book explains in detail the importance of assessing your group from the very beginning and how to use each person's personality to make the trip more enjoyable.

The games and activities are divided into four chapters. Each chapter begins with an overview explaining when to use particular games or activities, general rules of the games, how to get the group involved, & more suggestions.

This 88 page book offers a very extensive list of games and activities and is an invaluable resource for tour guides and group leaders.

ISBN 0-933449-26-7 ....................... $18.00

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